Another factor we took into account is the authenticity of the product.  We want to remain culturally relevant, whether it is using a keyed-ignition for the design or a push-button starter, a manual or automatic stick shift.  Whatever a child witnesses in their everyday life with Mom and Dad, or other adults on TV, we wanted it to reflect in our products — the look and the feel! Who wouldn’t want the authentic chrome-look of wheels on a Ford F-150 truck?

Cars for kids? We’ve got ‘em! Let your toddler, preschooler, and grade-school drivers get some behind-the-wheel practice with their very own Power Wheels ride on cars and trucks. These battery-operated riding toys from Fisher-Price mean hours of motoring fun for your little ones. Choose from many styles of ride on toys, including the classic Jeep and sporty Porsche. Don’t miss our online games and coloring pages for a different kind of Power Wheels fun!

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