A: It is proven that our auditory functions and familiar with the world begins in-utero. From an incredibly early age, we begin to make sense of our environment through auditory senses.  This helps to reinforce socio-cognitive function, as well as begin the early development of hand-eye coordination – it truly is a skill to rock-out to a tune while steering a vehicle!

Power Wheels - the only way to ride. Is your wanna-be driver looking to gain some behind-the-wheel confidence? We’ve got just the right Power Wheels vehicles—and so many new ways to ride—to empower them to hit the road! Kids at our Fisher-Price Play Lab put these vehicles to the test, so you can feel good giving your kid the thrill of independence as they drive off in in their very own ride-on car, truck or ATV. These battery-powered riding toys are built for hours of fun and endless backyard adventures for toddlers to more experienced drivers!


Safety first – as a parent you can take over the steering and acceleration of the car if your child loses control. This is a fail-safe that all moms and dads will come to love! The MP3 socket is a great feature to let your child drive around the neighborhood sidewalks while singing along to their favorite tunes. The large wheels on the Range Rover ride-on are also great in case of driving over obstacles or stones, because it will easily be able to overcome a bit of a rough terrain.

Lastly, motorized vehicles for kids, when used with friends, helps greatly improve social development. They learn the value of taking turns and of sharing their vehicles with other children. When friends ride along as passengers, they learn that it is a lot more enjoyable to drive and ride in the company of friends than doing it alone. This helps foster friendships and more mutually beneficial relationships.
The KFX features a very sleek and shiny design and styling to mimic the real off-roading ATV. The handle features a throttle mechanism that can propel the KFX to a maximum of 6 MPH. For younger daredevils, Mom and Dad can limit the speed to just 3 MPH so junior will not necessarily injure himself or herself. It’s got a low profile so kids can easily get onto the comfortable seat. There are foot rests allowing this electric car for kids to drive easily and effortlessly.
Respect – you wouldn’t think that this is a huge issue with a toy, but you will find that you can teach your young one how to respect their own property and the property of others. What you will want to do is to teach them how to maintain and clean their car after they’ve gone for a trip. Imagine that they’ve driven right through a muddy puddle, and they expect you to hose down the tires and wipe off the flanks of the car for your kids– stop right there. Here is where you get the cleaning materials ready and show them how to treat their toy with respect, to clean it right after they’ve had their playtime. You can give them a cloth and a miniature bucket of water, and get them to wipe off all of the dirty edges. This might even mold them better drivers. Because they will want to avoid driving in messy puddles (unlikely, but you never know).
More importantly, however, is these playthings’ ability to encourage role-playing and pretend play among children. This can have a significant impact in their cognitive development especially in terms of problem solving, spatial reasoning, and understanding of cause and effect relationships. These can lay the foundation for more complex thinking and reasoning skills such as critical thinking, creative thinking, counterfactual reasoning, and divergent thinking. For example, when given a particular terrain to navigate through, their brains are processing a lot of information to help them decide which path to take or whether to run over the obstacle or not. They are also processing the possible consequences of every action that they decide to take. Thus, these kids ride-on cars help children develop their ability to predict based on their understanding of cause and effect relationships.
Your toddler will love traveling in style in the Lamborgini Aventador with its real life sounds, functioning headlights and turn signals and tires with traction strips for excellent grip. The MP3 Jack lets them listen to their favorite songs while driving just like mom and dad. Chauffeur them using the remote until they are ready to take the wheel themselves.

Updated to look just like the latest Jeep Wrangler, with distinctive grille, roll bars, and rugged front & back fenders, this Power Wheels vehicle will take little ones and their imaginations for a fun, exciting ride every time. Hard surfaces, wet grass and rough terrain are no match for the Jeep Wrangler’s two speeds (2.5 mph and 5 mph) and wide tread tires. And with its larger cockpit area, there’s more room for the driver and even a friend to come along for the ride! (Maximum 130 lbs.)
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